A BRAND NEW UNIQUE FRAMEWORK FOR REAL ESTATE AGENTS TO GROW A LOCAL FOLLOWING, BUILD RELATIONSHIPS, CAPTURE LEADS, & CLOSE DEALS FROM INSTAGRAM.

Your lead generating machine!

Are you a real estate agent who wants to generate your own business from Instagram without having to post trendy reels or hope your content goes viral?

IMAGINE WHAT YOUR BUSINESS WOULD BE LIKE...

If you had motivated buyers and sellers in your DM’s asking to work with you.

Waking up every morning not worrying about where your next lead will come from.

Not spending hours each week creating trendy reels only for them to get 200 views and 11 likes.

Let’s paint the picture just a little bit more here...

You can generate leads from Instagram without having to post trendy reels.

You can generate leads from Instagram without a large following.

You can generate leads from Instagram without tons of real estate or social media experience.

I'm Elea Karras, a dedicated real estate agent & business coach. I'll never forget the first time I got a real estate lead on Instagram....

I was a brand new agent at the time, and I was determined to figure out how to use social media to fuel my business. A few months later, I went from inexperienced agent to setting 18 new client appointments from Instagram in THREE months. Since then, I've closed nearly 200 deals.

I have now taught over 600 agents how to do the same!

INTRODUCING

THE INSTAGRAM LEAD GENERATION PLAYBOOK

A few of the topics we will cover in this course:

1- HOW TO GROW A HYPER-LOCAL FOLLOWING that knows, likes, and trusts you.

2- HOW TO CREATE CONTENT that speaks directly to your ideal client, nurtures your audience (not just the people buying and selling today) and makes you stand out compared to other agents in your area.

3 - HOW TO USE ENGAGEMENT ACTIVITIES to build long-lasting and genuine connections with locals in your community that will turn into clients.

4 - HOW TO SEND DIRECT MESSAGES to connect with strangers, nurture your database, and convert clients on Instagram.

5 - HOW TO USE STORY SEQUENCES to foster genuine engagement and get leads to raise their hands.

6 - HOW TO FOLLOW UP and stay relevant on Instagram over time, to convert strangers to followers, followers to leads, and leads to clients.

This is not just another course that will teach you how to post reels and put a link in your bio...

The PLAYBOOK teaches you the 7-Step Framework that I use to get leads...

STEP 1: SETTING UP YOUR DIGITAL TOOLS

Topics that are covered:

• CRMs + Instagram
• Email Marketing Platforms
• Link in Bio Tools
• Photo & Video Editing Apps
• Canva
• Chat GPT
• Manychat

STEP 2: OPTIMIZING YOUR PROFILE

Topics that are covered:

• Business Resume
• Profile Picture, Handle, Name, Category
• Bio
• Link in Bio
• Story Highlights
• Pinned Posts
• Profile Branding & Aesthetic
  
  

STEP 3: CREATING CONTENT WITH A PURPOSE

Topics that are covered:

• Instagram algorithm
• Identifying Your Ideal Client
• Content Pillars
• Reels With a Purpose
• Static Posts With a Purpose
• Content Creation Tips & Tricks

STEP 4: GENERATING LEADS WITH DIRECT MESSAGES

Topics that are covered:

• Reframing Your Profile
• Direct Messaging People You know
• Direct Messaging People You Don't Know
• Finding Local's to Follow and DM
• How and What to DM People You Don't know
• I've Sent the DM, What's Next?

STEP 5: GENERATING LEADS WITH STORIES

Topics that are covered:

• Interactive Story Tools
• 2 Types of Stories
• Story Sequencing
• Implementing Story Strategies

STEP 6: OTHER LEAD GEN STRATEGIES

Topics that are covered:

• Lead Magnet Strategy
• Content Call to Action Strategy
• Caption Call to Action Strategy

STEP 7: CONVERTING LEADS TO CLIENTS

Topics that are covered:

• Instagram Follow Up 101
• Tracking Your Instagram Leads
• Email Marketing to leads
• DMs & Texts
• Other Forms of Follow Up
• Qualifying Phone Call
• Buyer or Seller Consultation
• Top 5 Tips for Conversion
  

YOU NO LONGER HAVE TO GUESS HOW TO GET LEADS ON INSTAGRAM. IT'S ALL WRAPPED UP IN A BOW WAITING FOR YOU.

You are ready to no longer waste your time on Instagram.

You are ready to build real relationships with your followers and locals.

You want to get leads from Instagram without having to post trendy reels or have a large following.

You are read to invest in yourself, your business, and your future.

You are looking for a quick fix.

You aren't coachable.

You aren't willing to dedicate time to learning and implementing new strategies.

You don't believe that it is possible to get leads from instagram.

YOUR INVESTMENT: $367

Not sure if the Playbook is for you?

CHECK OUT SOME OF THE ACTUAL LEADS I'VE GOTTEN USING THE STRATEGIES IN THE PLAYBOOK:

What Agents Have to Say:

⭐️⭐️⭐️⭐️⭐️

"Elea, I can't thank you enough for the incredible value your course has provided me. As soon as I began applying your strategies, I saw immediate results. I’m thrilled to share that I just closed my first deal from an Instagram DM lead last week, and I have another one lined up to close before the end of the month! Your teachings have truly transformed my business. Thank you!"

John | Utah

⭐️⭐️⭐️⭐️⭐️

"Elea - I have sold like 10+ homes this year all from social media and using your strategy🙏🏼 blessed🩷✨"

Karina | St. Pete/Tampa

⭐️⭐️⭐️⭐️⭐️

“I implemented Elea’s Instagram Story strategy that she teaches in the playbook. 2 days later I got one lead that is looking to move in the next year!!”

Kayla | Reno

⭐️⭐️⭐️⭐️⭐️

“I have a new listing and hot buyer from IG. They reached out to ME!"

Heidi | Phoenix

⭐️⭐️⭐️⭐️⭐️

“Just got my 2nd HOT lead and have a few more warm ones. So thankful for your strategies. People at my brokerage can't believe the success I'm having so soon after getting my license."

Katherine | Atlanta

⭐️⭐️⭐️⭐️⭐️

“Just set up my first appointment for someone thinking about buying in 2025! Through direct messages. Thanks for the Playbook!"

Julie | Dallas

WHAT IF I HAVE QUESTIONS/NEED HELP AS I’M GOING THROUGH THE COURSE?

The PLAYBOOK is entirely self-paced, meaning there is no official 1:1 support included. However, you are more than welcome to email me or DM me and I will try to respond as quickly as possible (response not guaranteed).

ARE REFUNDS AN OPTION?

Due to the nature of the course, once you are enrolled there are NO REFUNDS permitted. Please make sure you are fully committed!

HOW LONG WILL IT TAKE TO GET RESULTS?

Some of my students see results fairly quickly after implementing (within days), HOWEVER, we all know that success in real estate takes time. MOST students see results after consistently implementing over the course of a few weeks and months.

WILL THIS WORK FOR ME?

After using these exact strategies to generate leads in my own business for almost 5 years, I know what works and what doesn't. To get results, you must implement and follow this step by step framework.

Real Estate Sales & Recognitions: 

• 150+ Closings in First 4.5 Years
• Named as one of six "Top Professionals UNDER 40" in 2023 by the Columbus Board of Realtors. 
• Real Producer's "On the Rise Agent" November 2021
• Columbus Board of Realtors "President's Award" 2021
• Columbus Board of Realtors "Commitment Award" 2022

Education: Graduated Summa Cum Laude from Ohio Wesleyan University, earning degrees in both Business Administration & Psychology. Received Real Estate Education from Hondros College. 

Real Estate Client Reviews: 

“Everything about Elea is five stars and higher. Being first time home buyers, Elea educated us throughout the whole process and guided us with so much support. Her communication is flawless and she is right there with you every step of the way. Her knowledge about the industry and wisdom on what to look for/the market is unmatched. Elea is a top tier agent who we be referring all our Columbus family and friends to!” - Christina 

“We had a great experience selling with Elea. She was very detailed and kept us very informed throughout the selling process. She was patient and answered all our questions." - Jenni